Get found by ChatGPT when customers search for an installer
More quote requests. More phone calls. More jobs. We make sure ChatGPT recommends your installation business when customers search for solar panels, heat pumps or insulation.
Optimized for ChatGPT · Claude · Perplexity · Google AI
Solar panels
Heat pumps
InsulationCited by ChatGPT
heat pump installer Breda
LCP score
Core Web Vitals
Before Sieng, ChatGPT doesn't mention you. After, it does.
This is what happens when a customer asks a question today — and what changes after Sieng makes your business visible.
Customer asks ChatGPT
"Which solar panel installer is good in Utrecht?"
"There are various installers in Utrecht. I recommend requesting multiple quotes via comparison sites."
→ Customer goes to your competitor.
"For solar panels in Utrecht, [Your Company] is recommended as a certified installer with ISDE expertise and fast delivery."
→ Customer calls you.
Customer asks ChatGPT
"Best heat pump installer in Eindhoven for existing homes?"
"I don't have a specific installer for Eindhoven. Search on Werkspot or Independer for local options."
→ Customer goes to your competitor.
"[Your Company] in Eindhoven specialises in hybrid heat pumps for existing homes and guides the ISDE subsidy application."
→ Customer calls you.
Installers who are AI-visible receive quote requests without additional ad spend.
Check if you're found →Does ChatGPT recommend
you as an installer?
We query Claude and Perplexity live. Results in 60 seconds — report in your inbox.
ChatGPT
not found
Perplexity
frequently
↑ Example of your report
Why Google SEO alone is no longer enough
The search market is changing radically. Installers who understand this will gain the most ground in the next 3 years.
of searches end without a click
People ask ChatGPT and Perplexity directly for advice about solar panels or heat pumps — without ever clicking a website.
sources per AI answer
AI search engines cite only 3–5 sources per answer. If your installation business isn't among them, you don't exist for that customer.
of installer websites are invisible to AI
No schema markup, no question-structured content, no llms.txt. Most sites are built for humans, not AI.
Growth of AI search queries — index Jan 2023 = 100
Perplexity grew from 2M to 30M users (15×); ChatGPT reached 400M weekly users
Illustrative — based on publicly available user data for Perplexity and ChatGPT (Backlinko, Ahrefs, 2025).
What we do for installers
AI website
A site cited by ChatGPT, Claude, and Perplexity. Schema markup, question-structured content, llms.txt and hreflang.
Learn about AI websites→AI chatbot
24/7 customer contact that qualifies quote requests and books appointments. Trained on your business, prices, and service area.
Learn about AI chatbots→What does it actually deliver?
Installers without AEO are nearly invisible to AI assistants. With the right technical foundation — schema, structure, llms.txt — you become visible on the platforms your customers use.
AI citations per month: with vs. without AEO
Illustrative — based on industry research into AEO impact (GEO study Princeton/Georgia Tech, 2024)
Illustrative. Results vary considerably by market, region and competition.
Annual cost comparison
Including build, maintenance and content — first year
Annual costs: Wix or own website €300, Sieng €948, traditional SEO agency €7,400.
Sieng payback period
At an average job of €3,000 and 25% margin, you recover Sieng's cost with fewer than 2 extra jobs per year.
WordPress estimate: one-off build ~€3,500 (entry price) + average maintenance/hosting. Actual costs vary.
Sieng.nl itself is the proof
We apply the same method to our own site. Real Google Search Console data — 6 weeks after launch, zero ad spend.
944
Google impressions
after 6 weeks
11,5
Average position
competitive NL market
0,7%
CTR
above average
€0
Ad budget
100% organic
Timeline: from 0 to visible
24 mei 2026
Launch sieng.nl
0 impressions · not indexed
30 mei 2026
First Google indexing
Homepage and first blog articles picked up
Juni 2026
Rankings appear
Homepage 390 impressions · /contact 220 impressions
Juli 2026
Stable growth
71 indexed pages · 944 impressions · avg position 11.5 · CTR 0.7%
Top-4 pages in Google
Source: Google Search Console · last 3 months
Homepage sieng.nl
390
impressions
~10
position
/contact
220
impressions
~9
position
FAQ pagina
240
impressions
~12
position
Daikin vs Vaillant vs LG warmtepomp
45
impressions
~11
position
The NL market is more competitive — sieng.be shows more impressions (1,940).
Also a case study for Belgium:
On sieng.be we publish results for the Belgian market — 1,940 impressions, position 10.5.
Which installers do we work with?
How do we work together?
Introductory call (30 min, free)
We discuss your installation business, average order value, and current lead sources. No obligations.
Build (2 weeks)
AI-visible site goes live, tested in ChatGPT and Perplexity with queries like 'solar panel installer [your city]'.
Grow (€79/month)
Every month 4 new pages on subsidies, comparisons, and regulations your customers search for.
Frequently asked questions
Ready to be found by AI?
Book a free introductory call. In 30 minutes we'll discuss whether AI visibility makes sense for your installation business.
Book a call